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2017The Reasons Why Influencers Are So Important In B2B Marketing
Businesses are usually careful when it comes to purchasing a service or product from a B2B company. To seem especially credible, it is important to have a strong online presence by appearing prominently on search engines and remaining active on social media. Influencers can be a very useful aid when it comes to gaining this online pedigree.
14
2017How to Build a Social Media Strategy Around a B2B Company?
When you’re a B2B company, building a social media strategy can seem a tad more complicated, and when you’re a service provider even more so. But don’t worry, we’ve created a list of tips to help you in this area..
23
2015The Content News Café #13
Follow the international Content Marketing news through our weekly press review Here are some articles we selected in the English-speaking press: Most Social Media Management Tools Still Lack “Emergency Stop” Button For Times Of Tragedy (source: Marketingland.com) Following the Paris attacks, many brands wanted to pause their posting and advertising campaigns hosted on their Social Media Management Platforms. However, they had to face the fact that…