02
2019What Content Strategy for your Crowdfunding Campaign
For some years now, crowdfunding has totally revolutionised the way in which people raise funds for all manner of projects. Until crowdfunding, people more or less exclusively sought to raise funds directly from banks or large-scale investors or venture capitalists. Crowdfunding offers a new and more accessible way to get your project off the ground. This method allows you to gather the small (or not…
28
2017Why Your Business Needs a Blog?
I’m only going to say this once, so listen up! Your company needs a blog! Right now. Get on that. Blogs are not merely reserved for teenagers ensconced in their room. No sir! Not any more! Blogs are no longer just platforms on which youngsters can talk about their favorite pop stars, as they were way back in the 2000’s (Oasis or Blur… Oasis or…
12
2017Content Marketing Vs. Public Relations: The Characteristics
Content Marketing and Public Relations (PR) are among the most trendy and frequently donned terms you’ll see on the web these days. In some ways, they are two sides of the same coin, and they are both of vital importance to companies. They do differ quite a bit at the same time however, so let’s take a closer look. Photo Credit : Shutterstock Photo…
08
201720 Amazing Tools for Your Content Strategy
Content marketing is so important to any modern business with a presence online. Through content marketing, you can develop an SEO strategy, drive potential traffic to your website and accomplish a lot of other things besides. Here are some tools that will help you find some inspiration, help you distribute your content and help you get organised. Inspiration Distribution Organisation Photo Credit: Shutterstock Photo couverture …
09
20175 Mistakes That Undermine Your Content Marketing Strategy
On social media and on your website, it is important to publish a variety of different types of content in order to gain credibility and drive traffic to your website. Let’s take a look at some common mistakes to avoid when creating content for your brand or business. Photo Credit: <a href=”https://www.shutterstock.com/home”>Shutterstock</a> Photo de couverture Photo 1 Photo 2 Photo 3
30
201713 Examples of Traffic-Increasing Content
All across the web you can find all kinds of content created to drive traffic towards different websites. But what’s the smartest way to go about this? Here are 13 examples of dynamic content that will motivate people to visit your site:
22
2017The 14 Most Common Mistakes in SEO
It goes without saying that SEO is the fundamental element in making a website more visible on the net. Despite this universally accepted aphorism in the world of the wide web, people still make some very basic errors that can negatively affect their organic ranking. Here are 14 common mistakes that you should do your best to avoid (at all costs):
14
2017How to Build a Social Media Strategy Around a B2B Company?
When you’re a B2B company, building a social media strategy can seem a tad more complicated, and when you’re a service provider even more so. But don’t worry, we’ve created a list of tips to help you in this area..
02
2017How to Write a Catchy Headline?
When people use diverse social media, or even on search engines, they are generally bombarded with information. Now more than ever, internet users are becoming increasingly picky with regard to what they’ll actually take the time to read on the internet, and when writing online communications, your job is to create formulas that will catch their eye and appeal to them. If you manage a…
21
20174 Tips to Boost Your Online Sales with Social Media
Social media platforms provide you with an endless source of potential clients. At home, at work, in the metro or on the bus, people from all around the world are connected 24/7. Creating an account on social network is a fantastic way of advertising your products or services for free (… or almost for free in some cases)..