28
2017
The Reasons Why Influencers Are So Important In B2B Marketing
Businesses are usually careful when it comes to purchasing a service or product from a B2B company. To seem especially credible, it is important to have a strong online presence by appearing prominently on search engines and remaining active on social media. Influencers can be a very useful aid when it comes to gaining this online pedigree.
11
2016The Content News Café #18
Follow the international Content Marketing news through our weekly press review Here are the very first articles we selected in the English-speaking press in 2016: 3 Trending Advancements in Marketing Automation (source: Socialmediaexplorer.com) Marketing Automation is aimed at facilitating marketing on multiple online channel in order for marketers to work more efficiently. Among the 3 trends exposed in this article, shifting from personalisation to prediction…
26
2015The Content News Café #9
Follow the International Content Marketing news through our weekly press review This week, we selected the following articles in the English-speaking online press: The Beginner’s Checklist To Planning Your Social And Digital Media Strategy (source: Socialmediaweek.org) Since the very beginning of Web Marketing, many techniques and tools have appeared to help Community Managers to manage it better. Here we get back to the fundamentals of…
05
2015The Content News Café #6
Follow the international Content Marketing news through our weekly press review This week, we found out some very interesting news in the English-speaking press: Twitter Plans to Go Beyond Its 140-Character Limit (source: Recode.net) Bombshell on the Internet: Twitter would remove the 140 character limit. After introducing the “retweet with comment” option in April and the 10,000 character limit for private messages in June, it seems…
28
2015The Content News Café #5
Follow the international Content Marketing news through our weekly press review Here is what we found interesting this week in the English-speaking press: – 9 ways to improve your Pinterest Marketing (source: Socialmediaexaminer.com) Understand your prospects, give additional information about your industry, create multiple boards, organize a contest, share your story, create sophisticated pins, be funny, share users’ pins and tips. An article full of good…